Practical web advice for UK education providers
We write about what we learn building websites for tutoring companies, supplementary schools, nurseries, and specialist education providers across the UK. What parents actually look for when they land on a school's site, what makes an enrolment form convert, how local SEO works for education businesses, and what to avoid when briefing a web designer. No jargon, no generalist advice repackaged for clicks.
Most of the organisations we work with have the same questions: does my school even need a website, or will Facebook do? How much should it cost? What pages matter? We've covered all of these from experience working specifically in this sector, not from a general web design angle.
Parents searching for a tutor are usually three weeks from an exam deadline. They need to know you're qualified, available, and local: fast. Most tutoring websites make them work too hard to find any of it.
Read: What tutoring companies need on their website to win 11+ and GCSE clients →A Facebook page is not a website. It's a platform you don't own, where the algorithm decides who sees your posts, and where parents can't find your term dates at 11pm on a Sunday.
Read: Why faith schools and Arabic schools need a proper website, not just a Facebook page →Most nursery websites bury the two things parents need: Ofsted grade and funded hours. Fix that, add a clear waiting list form, and a slow website becomes your most effective admissions tool.
Read: How nurseries can use their website to fill places faster →Community schools often rely entirely on word of mouth. That works until it doesn't. A well-structured website turns a parent's Google search into a direct enrolment enquiry: without you being involved.
Read: How to write a website for a supplementary school that actually gets enquiries →Parents searching for a tutoring company or school don't browse: they're solving a specific problem. Here's what they want to find, and why most education websites fail to show it.
Read: What every education provider website needs to convert parent enquiries →Most visitors leave before a slow site finishes loading. Here is what page speed actually costs you, why it happens, and the fixes that matter most.
Read: Why your website needs to load in under 3 seconds →Five warning signs that your website is actively turning visitors away: and what to do about each one.
Read: 5 signs your website is costing you customers →Most websites lose visitors in the first five seconds. Here is what your homepage needs to say, and in what order.
Read: What to actually put on your homepage →Why we hand-code every website we build, and why it matters for performance and reliability.
Read: Why we hand-code every website →Most freelancers send updates over WhatsApp. I built a custom portal where clients manage their own site content. Here is why and how.
Read: How I built a client portal for my web design business →You don't need animations, parallax scrolling, or a blog. You need three things: what you do, how much it costs, and how to book.
Read: What makes a good small business website →Your competitors are online. Your customers search Google before they walk in. If you don't show up, someone else gets the job.
Read: Why every local business needs a website in 2026 →